I started as the lead of the ESPN TikTok account in mid-July 2019, when we had 87K followers.
Here are some highlights:
- Grew the account from 87K followers to more than 2 million followers in less than 6 months, now at 10M+ in less than a year
- Second most-followed sports media accounts in North America
- Additionally, I’ve offered TikTok consulting to others at ESPN and Disney, including for ESPN Deportes, First Take, Stephen A. Smith’s account and Disney Parks
Examples of top posts I’ve produced: